Fractional CMO services and consulting that help tech companies stand out and generate revenue efficiently
Fractional CMO services and consulting that help tech companies stand out and generate revenue efficiently
Hustle alone won’t cut it. To succeed at this level, you need three things: clear strategy, systems for continuous improvement, and proven channels to grow revenue.
Hypergrowth needs a framework.
Hi, I’m Dave, a CMO for bold founders looking to shape their ambition into meaningful brands, cohesive teams, and efficient revenue growth--at a fraction of the cost of a full-time CMO.
Scaling fast exposes the cracks—focus blurs, and a patchwork of agencies, freelancers, and employees struggle to stay cohesive. Without clear strategy and coordination, it’s chaos in the making.
At this stage, experimentation needs structure. Without a clear framework, you’re spinning your wheels instead of uncovering repeatable tactics that drive growth. Meanwhile, your strategies are stuck in first gear—needing refinement, new approaches, or an entirely different GTM motion to keep pace.
I help fast-growing companies cut through the chaos—refining their positioning, mastering new channels, and fostering teams that operate with collaboration and confidence. With a sharp strategy and scalable systems, you’ll build momentum that speeds up revenue growth.
Over my 20+ year career, I’ve realized one thing: success is never one-size-fits-all. Every company’s journey is unique—especially in the world of early-stage tech, where commercial realities shift constantly with new goals, personnel, and challenges.
I’m passionate about helping growing companies get their marketing right and turn it into a competitive edge.
With global experience across B2B and B2C—from seed stage startups to Fortune 500 companies—I’ve led growth strategies that have resulted in 9x revenue growth, $50M+ in funding, and successful exits. I’ve worked with companies in SaaS, Fintech, CPG, and gaming to tackle their most pressing marketing challenges.
I combine big-brand strategic rigor with the agility early-stage companies need to navigate rapid growth and market changes. I help craft clear strategies, align marketing with sales, and coach teams to execute towards efficient revenue generation.
But I’m not just a strategist—I’m a partner. I work alongside you and your leadership team to build the systems, culture, and teamwork necessary for commercial success. Together, we’ll not just build your marketing capabilities—we’ll create a lasting engine for growth.
When I start working with clients, I begin with a rapid audit I call I.M.P.A.C.T.
This framework helps assess where you are and whether you have the key components in place to accelerate growth. Marketing isn’t static—it requires continuous refinement and evolving capabilities. I help identify where improvements are needed and how to implement them effectively.
"Are we influencing customers with a distinct value proposition that sets us apart from competitors?"
"Are we building momentum by ensuring our teams are aligned, coordinated, and executing efficiently toward our goals?"
"Can everyone on the team clearly articulate the value of our offering? Is this message consistent across the organization?"
"Do we have systems in place to quickly experiment, measure, and scale what works?"
"Are we fostering a culture of ownership, high performance, and accountability? Are we fully committed to winning as a team?"
"Do we have the right talent in place? Are we maximizing our team's abilities and providing leadership and tools to support our team members?"
Strategic guidance, ideal for companies that need direction but have the resources to manage and execute internally.
Starting at $4000/month
Engaged approach, where I help guide strategy and oversee key initiatives. Involved in deeper planning, resource allocation, and managing but not the day-to-day execution.
Starting at $7000/month
Full-service, acting as an embedded partner to the executive team. Lead strategy, coordinate execution, and ensure the marketing functions effectively across all teams.
Starting at $14,000/month
Please reach out at david@dkcmo.com if you cannot find an answer to your question.
A fractional CMO is a marketing leader who works with your company part-time, bringing the same level of expertise as a full-time CMO but with more flexibility. Instead of hiring someone full-time, you get access to a seasoned executive who can guide your marketing strategy, build your team, and drive results—without the commitment of a full-time salary or paid benefits. It's like having a CMO on demand, tailored to what you need right now, and it’s much more cost-effective as you scale.
When you’re scaling fast, your marketing needs can change just as quickly. You might need to refine your brand today, build out demand gen next month, and expand into new markets after that. That kind of rapid evolution requires a range of expertise—and a full-time hire might be too permanent (and costly) of a solution. A fractional CMO brings that high-level strategic leadership exactly when and how you need it, adapting to your company’s growth stage. You get the right marketing expertise to drive sustainable growth, without the commitment of a full-time executive.
While agencies and freelancers are great for executing specific tasks, they often lack the strategic oversight to ensure all your marketing efforts work together. They also lack collaboration with other parts of the company like sales and product to create internal alignment, which is crucial to success. A fractional CMO acts as a senior leader, providing not just strategic direction but also hands-on guidance to connect all the moving parts—your brand, messaging, demand generation, and team development. It’s not just about execution; it’s about creating a cohesive plan and system that can evolve and sustain over time.
A typical engagement is fully tailored to your needs, whether you’re looking for low-touch advisory or a more hands-on partner. On the advisory side, I work closely with founders, offering strategic guidance and helping make key decisions to drive growth. For higher-touch engagements, I’m more embedded in your team—leading strategic initiatives, guiding execution, and mentoring your marketing talent. The level of hours varies based on what’s needed, ensuring you get the right support at the right time. No matter the level of engagement, I’m fully committed to your success, working with you for a minimum of 6 months to drive lasting impact and set up a foundation for further growth.
Apart from my deep experience in tech companies, I bring a breadth of knowledge across industries, go-to-market motions, and company sizes. I’ve worked with everything from SaaS startups to global consumer brands, giving me a unique perspective on what truly drives growth across different contexts. This diversity allows me to cross-pollinate best practices and apply what's most effective for your growth stage.
I don’t just strategize—I partner closely with founders to navigate the challenges of scaling, helping to build marketing systems that are sustainable, adaptable, and built to last. My approach blends the strategic rigor of big brands with the agility early-stage companies need to thrive. Whether it’s refining your positioning, building a scalable go-to-market plan, or mentoring your team to execute, I’m there to guide you at every step and ensure your marketing evolves as you do.
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David Kim
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